Solve fit challenges at scale
Reimagine what’s possible when your customers’ bodies are at the center of your business.
Used by fast-growing apparel brands
Boost conversions and reduce costs
Confident fit with every order
Give your shoppers personalized and accurate size recommendations, validated by WAIR body data and patented AI while generating powerful insights to optimize your business.
Confidence in size selection leads to higher conversion, lower returns and stronger brand loyalty.
Shopper Body Intelligence
Track and analyze shopper behaviors based on interaction with size recommendations from products purchased to products returned.
With knowledge of your customers’ body dimensions, paired with WAIR data and AI, you can leverage these insights to optimize design, planning, forecasting, targeting and sales.
“When we added WAIR’s Fit Advisor, our conversion rate went from 2.25% to 2.7% and our returns reduced from 20% to 12%.”
“While our return rates were in a good place at the time, we wanted to proactively get a solution in place. The other solutions we looked at mentioned other brand names during the recommendation process, and as a young brand working to better identify our core group of customers, that was something we simply could not afford to do. WAIR Fit Advisor provided us with the ability to address return rates while keeping our customers focused on us, without mentioning any of our competition.””
“Integrating WAIR’s Fit Advisor was the perfect cornerstone to our renewed reverse logistics platform. We came into the last quarter of the year meeting 85% of our goal, and with the continued help of Fit Advisor, we were able to accomplish what we had set out to do at the beginning of the year in reducing overall returns by an impactful 3 points.”
Multi-part Fit Recommendations
Advises shoppers on multiple fit points for each garment, which is especially essential for items that offer multiple styles or length variation.
Inline Recommendations
Shoppers complete a quick survey once, then see their best size on every product they visit, even when they come back to shop later.
Cohort Analysis
Compare Fit Advisor traffic against a control cohort for true A/B tested conversion analytics. Relate returning and first-time shopper performance to drive more specific actions.
Predicted Body Dimensions
Instead of asking shoppers to reference competitor brands, recommendations are based on predicted body dimensions for that specific shopper.
Integrated Return Insights
Incorporate your returns data into the analytics dashboard for more context on net-conversions and body shapes of returned orders.
Seamless Shopper Experience
Customize visualizations and interactive elements of the Fit Advisor plug-in from the dashboard to fit seamlessly into your site.
Quick, stress free and flexible setup
Simple integration
Works with all leading ecommerce platforms
ROI from day one
The WAIR Advantage
WAIR solutions use the most accurate body prediction technology, built on top of the largest and fastest growing 3D body data capture network. With body data at the center of the apparel stack, brands can revolutionize every aspect of their business from ecommerce to inventory management.
