What Drove an MLB Infielder to Become a SaaS Strategist? w/ Murray Watts of Route

Be honest, how many times do you check package delivery status on your eCommerce orders when they’re in transit? If you’re anywhere near average, it would be 8-11 times. In this episode of WAIR Chats, we sit down with Murray Watts, Strategic Account Manager @ Route, to discuss sustainability within the post-purchase experience, eCommerce personalization at scale, and America's pastime. 

‍

Connect with our guest
Route
Website:
https://route.com
Facebook:
https://www.facebook.com/gorouteapp
LinkedIn:
https://www.linkedin.com/company/route-app
Transcript
Click to view the full transcript of this episode.
Listen to More Episodes
Stop Romanticizing Entrepreneurship w/ Jonathan Poma of Loop
Jonathan (JP) Poma, Co-founder and CEO of Loop, is a techie at heart. A self-described early-adopter and tinkerer, Jonathan was able to turn his love of playing with technology into growing one of the premier returns platforms available on Shopify.
Listen now
Building, Running, and Exiting a Startup w/ Jeremiah Prummer of KnoCommerce
Today we’re joined by Jeremiah Prummer, Co-founder and CEO of KnoCommerce, as we dive under the hood of the realities of starting a SaaS company. We chat about how to determine your pricing structure, what needs to happen to build a compelling exit strategy, and the challenges of convincing customers to fully optimize product use to get the most value.
Listen now
Building a Customer-Focused Content Strategy w/ Alexa Kilroy of Triple Whale
Today we’re joined by Alexa Kilroy, Head of Brand at Triple Whale. In this advice-oriented episode, we chat about how she went from being a high school English teacher to being head of brand for an ecommerce AI data platform, how to crowdsource customer feedback for product development, and why good SaaS marketing means becoming a student of your customer.
Listen now
Embracing Change to Inspire Growth w/ Juan Lopez Salaberry of Innerforce
Can radical vulnerability work in startup culture? In this episode of WAIR Chats, we sit down with Juan Lopez Salaberry, Founder and CEO of Innerforce, to discuss how he went from working in venture capital to founding a sports apparel brand and why he believes radical honesty breeds customer loyalty.
Listen now
Uncovering What Makes Your Brand Special w/ Arjun Jolly of adQuadrant
How does the foundation of your brand compliment your marketing strategy? In this episode of WAIR Chats, we sit down with Arjun Jolly, Co-Founder and COO of adQuadrant, to discuss the importance of a well-defined brand experience, breaking out of established comfort zones, and what he predicts is on the horizon for eCommerce.
Listen now
Confessions of an eCommerce Entrepreneur w/Jordan West of upGrowth Commerce
In this episode of WAIR Chats, we sit down with Jordan West, Founder, and CEO of upGrowth Commerce, to discuss the intricacies of eCommerce, his humble beginnings as a growth marketer, and how to create the perfect win-win between brands and investors.
Listen now
Leveraging Shopper Feedback to Build an Intentional Clothing Label w/ Cadogan Price of CADOGAN
In this episode of WAIR Chats, we sit down with Cadogan Price, Founder and CEO of CADOGAN, to discuss what goes into building a luxury menswear brand and why an effective shopper feedback loop is critical to designing with intention.
Listen now
Leveraging Recommerce to Solve Your Greatest Returns Challenges w/ Brian Taylor of Hafback
In this episode of WAIR Chats, we sit down with Brian Taylor, Founder and CEO of Hafback, to discuss his company’s innovations in returns recommerce.
Listen now
Transforming Returns Into Your Competitive Advantage w/ Ben Davis of TryNow
In this episode of WAIR Chats, we sit down with Ben Davis, Founder, and CEO of TryNow, to discuss how Try Before You Buy programs are redefining the eCommerce shopping experience.
Listen now
Reintroducing “Fun” to the Game of Golf, One Polo At a Time w/ Jason Richardson of Bad Birdie
In this episode of WAIR Chats, we sit down with Jason Richardson, Founder, and CEO of Bad Birdie, to discuss how his passion for the game drove him to redefine modern golf apparel.
Listen now
(upGrowth Commerce) Unlocking Higher Conversions and Low Return Rates With Greg Moore of WAIR
In this guest podcast appearance, our Founder and CEO, Greg Moore, talks with Jordan West of upGrowth Commerce about reducing shopper friction around sizing online.
Listen now
(Commerce Connect) WAIR's Greg Moore on the Fit Revolution for Fashion
In this guest podcast appearance, our Founder and CEO, Greg Moore, talks with Natalie Wires of Digital River about the role body data plays within an apparel brand's sizing strategy.
Listen now
(eCommerce With Coffee?!) Understanding the Profitable Power of Technology with Greg Moore, CEO of Fit3D and WAIR
Our Founder and CEO, Greg Moore, sits down with Nate Svoboda from Amber Engine to discuss how body data is crucial missing link for apparel eCommerce brands.
Listen now
(The Story of a Brand) WAIR - Blazing a Path to Sizeless Commerce
Our Founder and CEO, Greg Moore, sits down with Ramon Vela to discuss how WAIR is helping market-leading apparel brands drive success with sizeless commerce.
Listen now
How to Convert Complacency Into Opportunity w/ Chris Pinchot of Status
In this episode of WAIR Chats, we sit down with Chris Pinchot, Co-Founder, and CEO of Status, about unlocking a new plane of personalization in the world of eCommerce.
Listen now
From the Runway to the Board Room: Owning a Size-Inclusive Clothing Label
Join us as we chat with Taylor Long the founder and CEO of Nomads Swimwear and how she went from the runway to building a size-inclusive clothing brand.
Listen now
Why Branded Resale is Sustainable Fashion's Shining Star
Join us as we chat with Jake Disraeli the founder and CEO of Treet and discover why branded resale is on the rise.
Listen now
Technology’s Role in Helping BYLT’s Shoppers Traverse the vast eCommerce Landscape
Join us as we chat with Ryan Groh the eCommerce Manager of BYLT Basics and uncover how they help their shoppers navigate the vast eCommerce landscape.
Listen now

Want to be notified of our newest episodes?
‍Subscribe to our Podcast!

Join us for conversations surrounding all facets of eCommerce and the people working to make it a more productive and sustainable industry for all.
A smiling woman using a laptop
This is some text inside of a div block.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.